IN THE MEDIA


Featured Podcasts

Susan gives her advice on creative thinking, overcoming negativity biases, and personal creativity.

Creativity and Cookies - How to Get a Grip | The Podcast

The INDUStry Show with Susan Robertson

Overcome Negativity Bias & Go Toward Your Big Idea with Susan Robertson

How to get More Breakthrough Idea with Susan Robertson

The $100 MBA Show: Susan Robertson on how to Supercharge your Creative Thinking

NEW: The Secrets of Visionary Thinkers: How to ensure new ideas get real consideration

Quality Digest

HomeCare Magazine

Overcoming the Curse of Knowledge to Inject New Ideas Into Your Business

Susan explains how being a knowledgeable expert in your field can sometimes impede your creative problem-solving ability

Cleaner Magazine

Dig Different Magazine

The Secrets of Visionary Thinkers: 5 Steps to Living in Possibility

Government Finance Review

CoatingsPro Magazine

THE NEUROSCIENCE OF INNOVATIOn: How your own brain limits creative thinking

Several neuroscience principles limit our ability to creatively solve problems and generate innovative ideas. Understanding some of these principles can help you optimize your creative thinking and innovation processes.

BedTimes

IFEA’s ie: The Business of International Events

Focus on Fashion Retail

Board Converting News

Advisor Magazine

FitBizWeekly Canada

Board Converting News

Finding the Hidden Innovators in Your Company: Leonardo da Vinci, Thomas Edison and the Rest of Us

At the heart of creativity and innovation is problem-solving. Since all humans problem-solve, by definition, all humans are creative. However, we each go about our problem-solving in our own preferred style, and society has come to label only one style as being “creative”.

IFEA'S ie: The Business of International Events

Quality Digest

Contractor Supply

IN Business

Old Thinking Won’t Lead to New Ideas: 5 tips to Become more Innovative

FitBizWeekly

American Business Women's Association

Imprint Canada May/June 2022 (pg. 1, continued on 6)

HR.com - July 2023 (download)

The Secret of Visionary Thinkers: 2 simple steps to crushing subconscious assumptions

Be Cutting Edge Magazine

American Business Women's Association (ABWA)

Minnesota Insurance Association

HOW TO SUSTAIN FLEXIBLE THINKING AND NIMBLE ACTION

To survive the pandemic, companies were forced to adapt very quickly to radically new circumstances. Even large organizations – where it’s typically difficult to shift directions quickly – managed to accomplish it. Leaders discovered that, when required, their organizations could act much more quickly and nimbly than they normally do.

So, the obvious questions are 1) “What was different?” and 2) “How can you ‘hardwire’ this flexibility into your organization so it continues to be stronger in the future?”

Articles:

In Business: Greater Phoenix

Ice Sports Industry

FitBizWeekly Canada

American Business Women’s Association

Fluid Power Journal: Insider Guide

MN Independent Insurance Agents & Brokers Association

Material Handling Network

MDRT - Global Services

ISSUU OTC Beauty Magazine page 32

Idaho Music Educators Association page 10

Island Sun Times page 46



WHAT THE BEST BOSSES DO

There are toxic bosses. There are OK bosses. There are good bosses. And then there are absolutely amazing bosses — the ones you remember forever. Not only can these outstanding leaders have a life-changing impact on your career, but they can also drive positive change in the culture of an entire organization.

6 Things the Best Bosses do Differently - Ladders | Fast on Your Feet

HOW TO ignite CREATIVE THINKING IN A REMOTE ENVIRONMENT

How can innovation be encouraged when we’re not face to face?  The good news is creative thinking and problem solving is not lost when employees are all working remotely. 

Igniting The Creative Spark, Digitally, When Everybody Works At Home - Forbes

Virtual Communication and Importance of Engagement - Fox News

Featured Television Appearances

Susan explains methods ranging from using Neuroscience to reconnecting with your inner child to aid creative thinking

The List - How to Overcome Negativity Bias

How to Make Virtual Meetings More Engaging - River City Live: WJXT Channel

Escaping the negative mindset by framing your thinking - Virginia This Morning

Fox 5 - Virtual Communication and How to be More Engaging

overcoming our instinctive NEGATIVITY BIAS

All humans share a set of cognitive biases, which are mental shortcuts that we subconsciously rely on for problem solving and decision making.  Unfortunately, these shortcuts also limit our ability to think more creatively and come up with innovation ideas.  Here’s a neuroscience brain hack to manage around the most problematic one.

Four Ways to Stop Negativity Bias from Killing Innovation

Problem Solving For Success: How To Reframe Biased Thinking And Live In Possibilities - Forbes